How A Quality Digital Marketing Strategy Can Improve Global Presence Of A Business?

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Principle Of Marketing  Marketing works only on one principle which is to market the product in the right market, targeting the right audience, at the right time, using the right technique, offering the right product, and flashing the attractive offers to enhance the sales volume for the targeted business. Many top-ranked and awarded marketing companies […]

What is franchising marketing, And why does it matter?

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Franchise marketing is a kind of marketing that is very different from traditional marketing and it aims at advertising both the franchisor (owner of the business) and the franchisee (an individual business person who runs the business using the business model of the franchisor). The aim is to ensure that there is this strong brand […]

Why Every Business Needs a Strong Online Reputation Management Strategy

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A company’s image is its most valuable resource or liability in the ever-evolving presence of the World Wide Web. Today due to such platforms like the internet, information moves round with the speed of light, be it good or bad. This explains the need for effective online reputation management or ORM for every business irrespective […]

The Role of Social Media in Modern Digital Marketing

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The modern social networks have become a mandatory attribute of each effective advertising campaign. Today, the platforms go far beyond their social aspect of connecting people and providing entertainment but have become tools that the brands can use to communicate with the audience and increase the brand awareness as well as the business results. This […]